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Top 10 Online Shopping Sites in the UK For Clothes

Shop everything from pyjamas and robes to designer fashion at one of the UK's most renowned department stores. Find brands such as Reformation, Rixo, and Ganni and more, including beauty and homewares, tech and more.

ASOS offers more than 850 brands in petite, tall, and curve ranges. Oh Polly is a favorite of celebs, offers two-piece body-con sets and two-piece dresses. Nasty Gal, a cult favourite brand focuses on vintage-inspired styles. BooHoo the fast-fashion juggernaut offers womenswear at a reasonable price.

ASOS

Founded in 2000, ASOS (which stands for F57Z-9F485-A Ford Parts As Seen On Screen) was founded with fashionable customers in their 20s in mind. The company was able to raise funds for its first venture by selling replicas of famous styles, like those worn by Kate Moss and Sienna Miller. However, a year later founders Nick Robertson and Susanne Clarke decided to concentrate solely on clothing as it would yield the highest returns.

The ASOS website has a wide variety of sizes and items including maternity and plus size clothes, accessories, shoes, and stationary. It also offers a variety of style guides and #AsSeenOnMe posts to give inspiration. Customers can also create private boards and add items to their wish lists.

The ASOS mobile app provides seamless shopping with the synchronization of items saved and a quick checkout. The app also shows inventory information, which can help keep customers from disappointment when items are not in stock. This feature is an excellent example of how retailers could make use of e-commerce technology to improve customer engagement and increase brand loyalty.

George at ASDA

George, Asda's fashion label, was founded in 1989. It provides clothing for women, men, and children. The brand offers a range of clothes that are affordable and ethically sourced. Customers can buy clothing online, in over 500 Asda stores, and on the George website.

The new collection is a part of the 'quiet luxury' trend, with pieces made of cotton, silk and linen blends. The line features slouchy suiting, ribbed knit separates, and printed co-ords. Prices start at 12 pounds (for a 100 percent Supima Cotton T-shirt) and go up to around 77 pounds (for full suits).

As a retailer that sells fast-fashion, ASDA George creates new store planograms and directives "generally every six weeks". The company uses Visual Retailing's software for retail planning to modernize and ensure the future-proofing of its planning process. This enables it to provide briefs and visual layouts of merchandising with incredible speed, simplicity, and efficiency. The company also uses StyleShoots all-in-one photography equipment, which immediately remove clothing from their backgrounds. They can then be uploaded to the Visual Retailing system for instant use in VM layouts. This aids in enhancing merchandising compliance and ensure that all its stores have the identical information.

Debenhams

Debenhams is one of the most storied UK department stores, offers an array of clothing and other products. It offers a wide range of brands, and also regular discounts and sales. Additionally, the company offers various services to help customers locate what they're searching for.

The first store opened in London in 1778 as a drapers' store. Through the years, it has expanded into a large chain of department stores with an international presence. It is a top retailer of fashion, renowned for its exclusive designer brands and clothing. It has a huge online presence.

While some Debenhams stores have closed due to the COVID-19 epidemic, it continues to operate online. The company recently sold its brand and websites to Boohoo Group for PS55 million. The purchase underscores the growing power shift of retailers that are burdened by brick-and-mortar investment to their more agile online counterparts. This trend is expected to continue as sales in physical stores continue to fall.

Topshop

Topshop is a retailer of fashion that sells women's and men's clothing as well as accessories. It has a variety of brands, including Collections and Boutique. The company also offers an option to stylists that suggest clothes according to the person's personality and preferences. This is an excellent feature for fashion novices or people who are unsure.

In the past, a visit to London's Oxford Street was a teenage girl's equivalent of a trip to Lourdes which was the most famous store's cavernous interior full of makeup, shoes, and clothes to peruse as you navigated its escalators mirrored to the beat of thumping house music. However the fortunes of the company have changed for the worse and it now appears like the whole Arcadia group - which includes Topshop, Dorothy Perkins and Boohoo may be on the verge of collapse (Yahoo Finance 2012).

What has saved Topshop in the past was its unique selling point that it was the closest high-street shopper got to catwalk fashion, but this was what ultimately killed it. Asos and Boohoo started offering the same styles that were trending at lower prices. Shops were closed by the thousands.

Misguided

Missguided, a fashion-focused UK website, sells stylish pieces inspired by the fashion of celebrities. Its website is feminine with a pink and white theme. It also features a variety of female models and clothes on its website. Customers can enjoy free next-day shipping and a discount for students on the site.

The site is geared toward those aged 16-34 and offers an extensive selection of products. The brand is a competitor of Boohoo, a retailer of fashion who also sells trendy clothes to the same audience. The site has large headings and images of clothing. Boohoo also allows users to join their newsletter and get emails about new products.

The company was created by Nitin Passi, who described the aesthetic of the brand as "Kardashianesque". In 2022, Missguided collapsed into administration and owed millions to its suppliers. The company was saved by Mike Ashley’s Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.

BooHoo

The company was founded in 2006 by Mahmud Kamani and Carol Kane, Boohoo is an online fast-fashion retailer based in Manchester. It has customers across more than 100 countries. Its own fashion label is developed and manufactured in the United Kingdom. In addition to its own label the company also carries brands such as Pretty Little Thing, Nasty Gal, Miss Pap, and Coast.

The business model of the brand is based on maximising profits through selling to young people in search of trendy and new clothes at a low cost. This group, comprised of people under 30 years old is a significant market segment globally.

Boohoo's employees are offered a range of perks which include competitive bonus plans and long-term financial security through pension plans. The company focuses on employees' health by providing gyms on site, free healthcare cash plans and mental assistance. The company is also well-known for its commitment to size inclusivity and has detailed Amphib Bootfoot Waders Size 12 charts enabling shoppers to find the right fit.

Amazon

As the world's largest online store Amazon's UK branch offers a vast selection of clothing, shoes and accessories. You can also purchase wet cat food pouches items, household products and tools for DIY. The site also has a variety of international brands and products.

Go to River Island for fashionable pieces inspired by celebrities and the catwalk, Mango for affordable but stylish Spanish clothes, and Lavish Alison for couture-inspired styles. These are perfect for dressing up or down. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are all fans of the site's looks.

Department store chain John Lewis is another must-visit for those who love fashion, considering that their selection spans all major categories including cosmetics and cutting edge electricals. They also have a broad range of household goods like unique tea caddies.