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Top 10 Online Shopping Sites in the UK For Clothes

You can find everything from designer clothes to pyjamas in one of the most renowned department stores in the UK. Shop for brands such as Reformation, Rixo, and Ganni as well as beauty tech, homewares, and much more.

ASOS offers over 850 brands in petite, tall, and curve styles. Influencer favourite Oh Polly offers two-piece sets and body-con dress styles, while the cult-favourite Nasty Gal is focused on vintage-inspired styles. BooHoo is a fast-fashion behemoth. BooHoo offers a variety of womenswear that is affordable.

ASOS

In 2000, ASOS (which stands for As Seen On Screen) was founded with fashionable shoppers in their twenties in mind. The company was able to raise funds for its initial startup by selling replicas of popular clothes, such as the ones worn by Kate Moss and Sienna Miller. But a year later, the founders Nick Robertson and Susanne Clarke decided to concentrate solely on clothing as it would yield the highest returns.

The ASOS website has a wide selection of sizes and products including maternity and plus size clothes, accessories, shoes, and stationary. It also features a range of style guides and #AsSeenOnMe content that give inspiration. Customers can also create private boards and add items to their wish lists.

The ASOS mobile app offers seamless shopping that includes the synchronization of your saved items and quick checkout. The app also shows the status of stock, which helps prevent disappointment when items are out of stock. This is an excellent illustration of how retailers can make use of e-commerce to increase customer engagement and increase loyalty.

George at ASDA

Established in 1989, George is the Asda's grocery fashion brand that offers clothes for women, men and children. The brand Homemade Skyr Kit offers a range of clothes that are affordable and ethically sourced. Customers can purchase clothing on the internet, in over 500 Asda stores, as well as on the George website.

The collection is inspired by the 'quiet' trend and features pieces made of cotton, linen and silk blends. The line includes slouchy suiting, ribbed knit separates, and printed co-ords. Prices start at 12 pounds for a 100% Supima cotton T-shirt and rise up to 77 pounds for the full suits.

As a fast-fashion store, ASDA George creates new store planograms and guidelines "generally every six weeks". Visual Retailing's software for planning retail is employed by the company to modernise its planning process and make it future-proof. It is now able to create visual merchandising layouts and briefs at a rate that is unprecedented efficiency, efficacy, and simplicity. StyleShoots, a multi-purpose photography machine, removes clothing from the background and uploads them into Visual Retailing for immediate use in VM Layouts. This can help increase merchandising compliance and ensure that all its stores are provided with the identical information.

Debenhams

Debenhams is one of the oldest department stores, and offers a wide range of clothing and other items. It has a broad selection of brands, and offers regular discounts and sales. The company also provides various services to help its customers find the products they're searching for.

The first store opened in London in 1778, as a drapers' shop. In the following years, it has grown into a major department store chain with a worldwide presence. It is a leading retailer of fashion, known for its exclusive designer brands and clothes. It has a large online presence.

While some Debenhams stores have shut down during the COVID-19 epidemic, it continues to operate online. Boohoo Group purchased the company's websites and brand for a sum of PS55 million. The acquisition highlights the increasing power shift away from brick and mortar retailers to more agile online counterparts. This trend is likely to continue as sales in physical stores are expected to decrease.

Topshop

Topshop is a retailer of fashion that sells men's and women's clothes as well as accessories. It has a variety of brands, including Collections and Boutique. The company also offers an option to stylists that suggest clothes in accordance with the user's personality and preferences. This is a great option for fashion-conscious or indecisive individuals.

In the past, a trip to the London's Oxford Street was a teenage girl's equivalent of a trip to Lourdes, with the flagship store's cavernous interior full of makeup, shoes and clothes to peruse as you navigated its escalators mirrored to the beat of thumping house music. The company's fortunes turned towards the downwards and it appears that the entire Arcadia Group, which includes Topshop, Dorothy Perkins, and Boohoo -- could be on its way to collapse (Yahoo Finance 2012).

Topshop's unique selling point was that it was the closest high-street shopper could get to catwalk fashion. But this was the reason it went under. When Asos and Boohoo started offering the same fashions at a lower cost, customers stopped visiting the shops in masses.

Unintentionally

Missguided is a UK fashion site that sells trendy pieces inspired by celebrity style. Its website has a feminine theme that features white and pink. On its website, it also features different models and clothing products for women. The site offers free next-day delivery as well as a student discount for customers.

The site is targeted towards 16-34 year-olds and has a large range of products. The brand is a competitor of Boohoo, a retailer of fashion which also sells trendy clothes to the same target audience. The website is adorned with bold headings and features pictures of clothes items. Boohoo lets users subscribe to their newsletter and receive emails regarding new products.

Nitin Pasi founded the company, describing the aesthetic as "Kardashianesque". In 2022, Missguided collapsed into administration and owed millions to its suppliers. But the business was rescued by Mike Ashley's Frasers Group, which owns House of Fraser and Sports Direct.

BooHoo

Boohoo is an online retailer of fast fashions based in Manchester was established Dog Food Rich In Nutrients 2006 by Mahmud Kane and Carol Kane. It has customers in more than 100 countries. Its own fashion label is designed and sourced mostly in the United Kingdom. In addition to its own label, the company also carries brands like Pretty Little Thing, Nasty Gal, Miss Pap, and Disc Brake Caliper Tacoma 1995 Coast.

The brand's business model is based on a model that maximizes profits by catering to a younger demographic who seeks out the latest and trendy clothing at a low price. This market segment, comprised of people who are under 30 years old, is a huge market segment worldwide.

Boohoo's employees receive a number of perks that include competitive bonus programs and long-term financial security via pension plans. The company focuses on employee health through gyms on-site as well as free healthcare cash plans and mental assistance. The company is renowned for its dedication to ensuring that sizes are inclusive. It offers detailed size charts for clothing sizes to assist shoppers in finding the right fit.

Amazon

Amazon UK is the largest online retailer in the world. It offers a wide range of clothing, footwear and accessories. You can also purchase groceries, household goods and DIY tools. The site features a variety of international brands and product.

Other e-commerce shops worth checking out are river island for trendy pieces that are inspired by the catwalk and the fashion of celebrities, Mango for affordable yet stylish Spanish clothes that look like a lot more expensive than they are and Lavish Alice, which is a top choice for designer inspired styles that can be worn dressed up or casual days. The site has names like Kendall and Kylie Jenner, Gigi Hadid and Eva Longoria as fans of its fashions.

John Lewis, a department store chain, is another important place to visit for those who love fashion. Their selection includes cosmetics and cutting-edge electricals. They also offer a great selection of household products, such as unique tea caddies.